What is Shopper of the Year?
It takes a skilled shopper to put together a street-style-worthy look. And to create fabulous on-trend outifts, you definitely need a flair for hunting out the best store finds. DFO love fashion as much as you do and want to celebrate this talent, so they’re giving $5000 to the style-savvy bargain hunter judged Shopper of the Year.
Shopper of the Year in a nutshell
200 finalists get $200 and 45 minutes to shop for an outfit at one of four DFO locations. A panel of expert judges (fashion editors from Australia’s leading magazines) will select the best eight looks. These will be professionally photographed and uploaded in an online gallery where the public vote for their favourite.
The prizes
The Shopper of the Year banks the $5000 grand prize, while each of the 200 finalists takes home the outfit they styled. Vote online for your favourite look and a 6-month subscription to your favourite fashion magazine could be yours.
How did I go?
This isn’t as easy as it looks, but I do consider myself a pretty good bargain hunter! My outfit rather than being award winning had to consist of pieces I could take with me to New York shortly, and that would work with what I already had in my wardrobe. I think if I’d had more time I could have put together something really special, that said I’m really happy with this outfit!
Silk/Cotton top: Forever New, $59
Leather heels: Joanne Mercer $39
Silver painted denim leggings: Levis $79
TOTAL: $177
