The Races

Accessories flatlay on display at the spring racing fashion edit presented by Melbourne racing club | www.ladymelbourne.com.au

Spring Racing Accessories

Melbourne Racing Club launched their fashion season last week, with guests invited to the Penthouse at The Olsen Hotel to check out the latest accessories on hand for all your racing needs.

Lady Melbourne at Sofitel Girl's Day Out 2015

Sofitel Girl’s Day Out 2015

Saturday saw Sofitel Girl’s Day Out hit Flemington and I found myself in the tranquil surrounds of the Yellowglen Terrace, positioned just past the finishing post with sweeping views of the racecourse.

Lady Melbourne in the Lexus marquee on Crown Oaks Day 2014

Crown Oaks Day in the Lexus Marquee, 2014

Crown Oaks Day, otherwise known as ‘Ladies Day,’ (or blokes day depending on how you see the world) is traditionally a day for women to enjoy the races. I’ve no idea when or why it came to be, but I do know that you do see groups of women all dressed up out for a day of racing, punting and champagne of course.

Top 5 Social Media Tips for the Races

While you may be excited by the imminent sound of galloping hooves, (hopefully) winning cash and, lets face it, the sheer glamour of the glitzy parties and events during the upcoming spring racing season, you’ve got to keep things together on social media.

Lady Melbourne's flower crown

Spring arrives at Northland!

You might remember that I popped out to Northland in autumn to experience what they had on offer if you couldn’t make it to the fashion festival in the city.

Well, spring is here and that means all things racing, floral and shopping of course. There are two new pop up lounges where you can take a break while you’re on the hunt for that perfect dress or new shoes and they’re pretty special I must say.

The races, but not as you know it

Is your personal look or ‘brand’ more important than the occasion I wonder?
Ignoring a dress code, tradition or standard, says, ‘the way I look is more important than the occasion.” And let’s face it, hats are hard to get right and no one wants to end up on the pages of a celebrity mag being lampooned for what you’re wearing.

But if you are being paid to show up, or even if you’re not, the least you can do is look the part.

Oaks Day 2013

Melbourne Cup Day 2013

My beautiful millinery for cup day was supplied by Oscar & Wilde who are a Melbourne boutique with an in-house milliner. We worked together on this piece, me wanting something in soft blues that channeled something Kate Middleton might wear, only a little more flamboyant. Other than that I left it up to Jennifer

What I’m wearing to Turnbull Stakes Day 2013

It’s here: The Spring Racing Carnival 2013!

This Saturday at Turnbull Stakes Day will be my first race meet of the season and I thought I would kick things off with an all white outfit. It’s a huge trend for spring/summer but I thought more over it would be light and fresh.

Derby Day at Flemington 2011

When I was thinking about writing this post it occurred to me how Melbourne-centric the spring racing carnival is: outside of this city it makes the social pages or celebrities turn up on gofugyourself.com for wearing ugly hats but otherwise it could come off as quite a strange phenomenon.