Last week I got to meet Samantha Wills. Full stop right? As you can see from the photo above she is stunning and radiant and it was so inspiring to meet a designer I’ve been wearing for a couple of years now.
The purpose of the meeting was a showcase of her latest collection ‘Bowerbird,’ and to talk about the inspiration behind the latest collection. In my opinion, one of the reasons that fans of the brand are so devoted to Samantha Wills is her use of social media and I learned on the night that she does most of it herself. No outsourcing, no social media strategist or expert bought in to develop ‘campaigns,’ it’s basically just Samantha sharing her world with us on Twitter and Instagram.
Behold…
5 comments
Oh my god I am a turquoise junkie!!! This jewellery is divine!!!
Truly awesome to know that she does her own Social Media. Hence why you notice a lot more original, raw and real images/texted used on her Social Media channels. Who knew she was that tall? You both look beautiful in the photo.
She’s hot! And I love her designs, but seriously – she is hot!
It’s so nice that Samantha can still make time for her admirers, it’s not seen often enough in the fashion industry. I love how she regrams her fans pics to her Instragram page, this would make so many girls feel so special. Such a lovely thing to do.
Nat x
P.s Your blog is great!
Stunning…love the bracelets – they are my fav
Donna x